Free Resource for Business Owners

Before You Hire a Web Designer, Read This

Hiring the wrong designer can cost you thousands of dollars and months of frustration. This free guide shows you exactly what to ask, what red flags to watch for, and how to find a designer who actually delivers.

Sound familiar?

Hiring a web designer without a plan can cost you big

Most business owners don’t know what to look for when hiring a web designer. Here’s what can go wrong.

You overpay for a site that underdelivers

Without knowing the right questions to ask, it’s easy to hand over a large deposit and get back something generic.

The designer disappears after launch

No support, no handoff, no answers. You’re left with a site you can’t update on your own.

The site doesn’t show up on Google

A beautiful website is useless if no one can find it. SEO is often an afterthought with the wrong designer.

You don’t own your own website

Some designers lock you into their platforms or keep your files hostage. You need to know who controls what.

The process drags on for months

Unclear timelines and poor communication mean your project takes twice as long as it should.

The result looks nothing like your vision

Without a proper brief and review process, you end up with a site that doesn’t reflect your brand at all.

The free guide

Here’s what’s inside

No fluff, no filler. Just the practical questions, checklists, and insights you need to walk into any designer conversation with confidence.

10 questions to ask every designer

Know exactly what to say in that first call so you can quickly spot who’s worth working with.

Red flags to watch out for

Protect yourself from designers who overpromise, underdeliver, or lock you into bad contracts.

What a good contract covers

Never sign anything without checking for these key elements. This section alone can save you thousands.

How to review a portfolio like a pro

Learn what to actually look for (and what to ignore) when evaluating a designer’s past work.

What to prepare before your first call

Show up ready with the right information and save time for both you and the designer.

How to set a realistic budget

Understand what websites actually cost so you can plan your investment and avoid sticker shock.

About your guide

Hi, I’m Bernice, a web designer who wants you to walk in prepared

After years of designing websites for business owners, I kept seeing the same pattern: people would come to me after a bad experience with another designer. They’d lost money, time, and confidence in the process.

I created this guide so you never have to go through that. Whether you hire me or someone else, you deserve to know what a good web design process looks like and what questions to ask before you sign anything.

What clients say

Real results from business owners who got it right

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"Working with Bernice was an absolute pleasure. From start to finish, she listened carefully to our vision and brought it to life with a stunning website for our new company. Not only does the site look beautiful and professional, but it also reflects our brand perfectly. Bernice made the process seamless—she was responsive, creative, and always went above and beyond to make sure every detail was just right. We couldn’t be happier with the end result and highly recommend her to anyone looking for a web designer for their business."
simona ceh
Joshua Tree Senior Living, Scotssdale
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Bernice has been integral to the success of my business. Her Webflow acumen and problem solving ability ensure that my questions are answered, and design and modifications are made expertly and timely. Bernice has ensured my website and its integrations functions at peak capacity. I would highly recommend working with Bernice.
elissa kelly
Business Coach, Elissa Kelly LLC

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Tablet on wood desk showing homepage blueprint to attract customers and boost sales by Bernice Ebenezer.